You look for these telling statements. CEO's who who just can't quite say directly what's going on, describing for example a layoff as "a strategically enhancing rightsizing". Then there are CEO's who just don't have a clue concerning their environment. And there are some All-Stars, excelling on both simultaneously. John Thain, ex CEO of Merrill Lynch, took some unbelievable actions. We all know about his $1.2M office redecoration, justified because the prior mode of decor wasn't conducive to doing his business. You may not have heard that his personal driver received compensation of $230,000 for one year's worth of driving, that Thain left for a three week vacation in the midst of the BofA acquisition, or that he requested a $10M bonus for "saving Merrill". And we also know that he paid out between $3 and $4 billion in bonuses, only slightly down from the prior year, even while Merrill was losing $15 billion for the quarter with lots more coming--and he paid these out in December prior to the BofA acquisition closing and ahead of the usual January schedule. Lots of really reckless, out-of-touch, and grandiose behavior it seems.
But to me the coup de gras came in his justifying comment for the bonuses; we need to pay the bonuses to retain our key employees, to retain the franchise. Duh. As the U.S. job market was tanking, as the investment banking industry was going downhill faster than an avalanche, as the government was using tax dollars to shore up the entire industry, as major layoffs were occurring in the entire financial industry, as it was obvious that the pre-collapse reported earnings of Merrill were a complete sham, as most everyone in the country/world was fearing for their jobs, as........
Life's too short to take shortcuts, to be greedy, to be clueless even while you're intelligent, to take obviously greedy actions and utter clueless excuses. Play it for the long term.